Hello, I’m Ritesh Kumar, a passionate Digital Marketer with expertise in SEO, Google Ads, Meta Ads, Performance Marketing, Content Creation, and Brand Management. I believe digital marketing is not just about running ads — it’s about creating strategies that generate real business growth, quality leads, and long-term brand value.
Currently, I am working as a Digital Marketing Manager at Binding Bricks Buildtech Pvt Ltd, where I manage performance marketing campaigns, SEO strategies, content planning, and lead generation activities for the real estate industry.
I completed my MBA in Marketing from University of Delhi and earned my BBA from Guru Gobind Singh Indraprastha University. Along with this, I also completed an Advanced Diploma in Computer Application, Accounting, and Publishing, which strengthened my technical and analytical skills.
My Digital Marketing Journey
My journey in digital marketing started with curiosity about how businesses grow online. Over time, that curiosity transformed into a profession where I continuously work on improving brand visibility, generating leads, and optimizing marketing campaigns using data-driven strategies.
During my professional experience, I have worked on:
- Google Ads Campaigns
- Meta (Facebook & Instagram) Ads
- Search Engine Optimization (SEO)
- Performance Marketing
- Social Media Strategy
- Content Creation
- Brand Positioning
- Website Optimization
- Lead Generation Campaigns
At Binding Bricks Buildtech Pvt Ltd, I successfully helped increase website traffic by 50% through targeted digital marketing strategies and campaign optimization. I also worked on generating high-quality real estate leads while improving brand awareness and conversion performance.
Previously, at Vero Estate Pvt Ltd, I managed Google & Meta Ads campaigns that improved conversion rates by 35% and reduced cost per lead by 25%. I also contributed to SEO improvements that boosted organic traffic and user engagement.
My internship experience at InsideIIM helped me understand the foundation of digital campaigns, audience targeting, and marketing communication. It gave me practical exposure to campaign coordination, social media marketing, and performance tracking
What Makes Me Different?
I focus on combining creativity with analytics. Every campaign should not only look attractive but also deliver measurable results. I enjoy understanding consumer behavior, analyzing campaign data, and finding ways to improve performance continuously.
My Core Skills:
- Performance Marketing
- Google Ads & Meta Ads
- SEO Optimization
- Content Marketing
- Brand Management
- Marketing Communication
- Team Collaboration
- Advanced MS Excel
- Lead Generation Strategy
My Vision
The digital world is evolving rapidly, and businesses need strong online strategies to stay competitive. My goal is to help brands grow digitally by using innovative marketing techniques, targeted advertising, and effective content strategies.
I am always learning, experimenting, and adapting to new trends in digital marketing to deliver better results and create impactful campaigns.
Thank you for visiting my blog and learning more about me. I look forward to connecting, collaborating, and creating successful digital experiences together.
